Students of the Academy will know that we promote the idea of story writing as a way to sell your ideas to clients. ?In my role as a tutor, I find that the idea of needing to ?write? scares many people but I also find, that almost everyone has the ability to write a story, if they try.
I am lucky, I enjoy the writing process and studied creative writing at University. ?I say lucky, not because that experience in itself gives me superior writing skills, but because my lecturers drummed into me two very important facts about writing. ?The first is that writing is a craft. ?It is not a super-natural ability you are just born with. ?Ok, some people do find that writing comes more naturally to them than others do, but even great writers must work at their craft. ?As writing is a craft it is something you can learn. So that is the good news. ? The second fact, related to the first, is that writer?s write. ?Writing comes more naturally to you the more you do it. ?Every writer cringes at work they did in their early years (and sometimes work they did yesterday too!) but they keep at it and if you do that too it will help you to develop your skills as a writer.
In this blog post, I explore the idea of writing creatively to sell your ideas to clients and I give you some writing exercises to help you on your way to improving your skills.
Do you have a writing tip or exercise? ?Share it with us here.
Source: http://www.eventexperts.com.au/general/proposals-and-creative-writing/
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